Influence by Empowering

This is pretty cool. It’s a very precise way of making an easily measurable formula for comparing exactly what the cost vs profit per PPC ad per impression is to empower you to make more money with less time, less risk and less investment.
Glenn Livingston is a reliably insightful marketer who you can learn more by visiting his site at
http://www.payperclicksearchmarketing.com
It’s pretty DIY-123 techy and advanced but give it a thorough run thru.
Twice
The common sense will shine through to help you make the best decisions while you’re testing and tracking the ROI of your campaigns.

The Spreadsheet that Glenn refers to is available on his blog and is free to use and share..here…
http://www.ppcx7.com/1001.htm?q=enyyoiisnnnnn1nnxmx

what a wonderful gift it would make.
I downloaded a copy onto a really cool Thumb drive and presented it to my 3 yr old daughter for her birthday and her response was:
“I love you daddy”
then she used it to spread fingerpaint on mommies drapes.
thanks and take care
Bryan

Google explains the concept of ROI here:

How much money would you invest in advertising if you knew you made

$200 profit for every $100 spent on ads?

Think about that for a minute,

for what really happens when you have a good plan and

know what your return on investment is.

Think about how often would you give me $100 if,

each time you did,

I gave you $200 ?

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